Aylesworth Fleming welcomes back founder as Executive Chairman

Matt Fleming

Award-winning full-service marketing agency Aylesworth Fleming (AF/OLIVER) has announced the return of its founder Matt Fleming as Executive Chairman.

After starting the agency over 35 years ago, the renowned residential property expert and industry commentator stepped away from the day-to-day running of Aylesworth Fleming following its acquisition by OLIVER in 2016.  AF/OLIVER is now part of the global Inside Ideas Group which creates work for over 200 clients in 46 countries.

Having worked with major housebuilders across the UK for more than three decades, Matt continued to act as a valued consultant to AF/OLIVER, which is home to some of the best residential property marketing experts in the industry.

Speaking of his new appointment Matt said, “In recent years I’ve maintained an attachment with the agency and its super talented people, and I’m fired up at the thought of coming back to AF/OLIVER on a formal basis. We’re in the middle of the most volatile property market in a decade, and decisions made now will have a dramatic effect on brands as they face the uncertainty of the next five years. I can’t wait to help them.”

AF/OLIVER currently works with some of the largest UK housebuilders such as Redrow Homes, Crest Nicholson, Bloor Homes and the Vistry Group as well as smaller regional developers.  The agency is set to continue with its domestic and international expansion, led by its experienced senior management team, bolstered by Matt’s return.

Chris Woodward, OLIVER’s UK Group Managing Director commented, ““We are thrilled to welcome Matt back to the business he founded and turned into a powerhouse in property marketing.  He rejoins us at a dynamic time for both the UK property market and our business. Both are seeing strong growth and the combination of deep residential expertise, and the unique OLIVER ‘bespoke teams’ model is a game-changer for clients. Matt will focus on accelerating UK growth and taking our unique residential property proposition into international markets.”